Tag Archives: theory


Bernard Tschumi

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Bernard Tschumi, ‘Advertisements for Architecture’ (1976-1977)

Several early theoretical texts were illustrated with Advertisements for Architecture, a series of postcard-sized juxtapositions of words and images. Each was a manifesto of sorts, confronting the dissociation between the immediacy of spatial experience and the analytical definition of theoretical concepts. The function of the Advertisements —reproduced again and again, as opposed to the single architectural piece—was to trigger desire for something beyond the page itself.

 


Yona Friedman

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Model for Yona Friedman‘s ‘Ville Spatiale’.


Costantino di Sambuy

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Costantino di Sambuy, ‘Battle of the Generic’ (2012)


Frederick Kiesler

Friedrich Kiesler. Design for a Warehouse, elevated building. Ground floor free for circulation

Frederick Kiesler, ‘Design for a Warehouse, elevated building – ground floor free for circulation’


Bernard Tschumi

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From ‘Advertisements for Architecture’ (1976-77) by Bernard Tschumi.

Tschumi illustrated several of his early theoretical texts with Advertisements for Architecture, a series of postcard-sized juxtapositions of words and images. Each was a manifesto of sorts, confronting the dissociation between the immediacy of spatial experience and the analytical definition of theoretical concepts.


Mary Jacobus

“Hubert Damisch’s study, A Theory of /Cloud/ (1972), makes /cloud/ the sign of painting’s paradoxical combination of the ephemeral and the material. Above all, it signals the escape of painting from the dominance of perspective and its historical transformation; the problem of surface became the problem of illusion. By the use of two forward slashes, Damisch transforms /cloud / into an index or signifier, rather than a word denoting “cloud” in any descriptive or figurative sense. Enslaved to linear perspective (so Damisch argues), painting seeks another way of representing visual experience. /Cloud/, whether rendered as the absence of sky or as deceptive trompe l’oeil, poses an alternative to the linear order. It becomes a sign of all that painting has to overcome. Instead of organizing the limits of a flat surface, the illusionistic clouds of the painted baroque cupola overflow their architectural frame. Correggio, according to Damisch, was the first to construct his pictures from the point of view of a Kantian subject for whom space is a constitutive aspect of consciousness.

Damisch’s semiotic analysis of pictorial production takes the theme and texture of /cloud/ as an indexical case-study for the development of painting, making /cloud/ the defining problematic of painting from the baroque to the present day. This “pictorial” or “painterly” space – what he calls “a free and unlimited depth, considered as a luminous and aerial substance” – is opposed to a modernist emphasis on linear style, with its flatness and overlapping forms. /Cloud/ is the sign of the volume repressed by modern painting’s fixation on the flatness of the representational surface. Its semiotics challenge the insistence of twentieth-century modernism on the representation of painterly space. Clouds round out pictorial space instead of flattening it; they point to the organization of the pictorial as a dialectic of surface and depth. /Cloud/ negates solidity and shape. Nebulous and indefinite, it signals an indeterminate volume, defying the medium and restoring painting to the realm of illusion. But /cloud/ also contains the paradox of form which signifies itself.”

From: ‘Cloud Studies: The Visible Invisible’, by Mary Jacobus


Walter Benjamin on Piet Mondriaan

In 1986, Walter Benjamin delivered a lecture on Piet Mondrian at the Marxist Center in Ljubljana. In this lecture, entitled Mondrian 63–96, Benjamin presents several works of the abstract artist ranging in date from 1963 to 1996.


John Latham

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John Latham, ‘Art and Culture’ (1966-69)

In 1966, Latham borrowed Clement Greenberg’s book Art and Culture from the St Martin’s School of Art library and organised a party at which guests chewed pages from it; the remains were then fermented into mash, distilled and returned in a test-tube to the library.


Kenneth Goldsmith

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‘Kenneth Goldsmith sings Jean Baudrillard’, from the ‘Kenneth Goldsmith Sings Theory’ series by Kenneth Goldsmith


Anaïk Lou Pitteloud

Annaïk Lou Pitteloud, ‘Theory Of Practice III’ (2011)

Ballpoint pen on paper. Simultaneously written with the left hand towards right and with the right hand towards left.